![]() ![]() I guess one reason why is that they're among the very few filet-brazed frames to be mass-produced. Now I see lots of "wanted" listings for Superiors and Super Sports. Particularly in the final years of the bike's manufacture, it didn't sell well because other similar bikes from Europe and Japan were lighter, and to many consumers, its filet-brazed joints were indistinguishable from the flash-welds on Schwinn's less expensive models like the Varsity and Continental. One example of what I mean is a Schwinn model that was sold as the " Superior" during the early 1960's and mid-to-late 1970's, and as the " Sports Tourer" during the intervening years. ![]() So, I wonder, how and why does something become "cult," "classic" or simply "retro" when it was scorned, dismissed or ignored when it came out? She says longtime bike mechanics joke about Ross bikes and say things like "we couldn't sell them the first time around, but now kids are buying them second hand." When she commented on my post from the other day, "Velouria" of Lovely Bicycle! raised an interesting question.
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